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Since 1970, the World Packaging Organisation has been organizing WorldStar awards and providing awards to numerous packs from all around the world. WordStar illustrates the continual advancement of the state of packaging design and technology and creates a living standard of international packaging excellence from which others may learn.  Each year WPO is recognizing the best of the best in packaging innovations from across the globe. Let’s see, what we can learn about  new challenges and global packaging trends such as sustainability, hygiene, e-commerce and smart convenience!