Staffan Kaldén

Paulig

Staffan Kaldén, one of Paulig’s packaging gurus, has been instrumental in pioneering the development and transformation of packaging materials. With over 30 years of experience, he was part of the team redesigning Santa Maria’s iconic spice jar, giving it its modern blue look. His expertise spans sourcing, quality assurance, and R&D, helping Paulig stay at the forefront of packaging excellence. Driven by a love for change and curiosity, his comprehensive understanding of the industry ensures continuous innovation and quality.

fredag

Unlocking the Future of Coffee Packaging

In his talk, Staffan will share how the food and beverage company Paulig has developed a consumer-friendly, recyclable vacuum coffee packaging that is easier to open and reclose. Paulig is one of the first companies in the world to introduce this innovation to the market, made possible through extensive research, investments and teamwork with many stakeholders. This is a successful example of making the packaging more sustainable to address consumer expectations. Paulig aims to have 100% of their packaging recyclable by the end of 2027, including the brands of Santa Maria and Risenta.

Om Paulig:
Paulig provides all things tasty: coffees, Tex Mex, World Foods, spices and snacks. The company's brands are Paulig, Santa Maria, Risenta, Poco Loco and Zanuy. Paulig’s sales amounted to approximately EUR 1.2 billion in 2023. Paulig is highly recognized as a coffee brand and won the Sustainability Brand Index for the fifth years in a row earlier this year.

Språk:
Engelska
Fokusområden:
Förpackningstrender / Hållbarhet / Innovation / Produktionseffektivitet
Lokal:
Scanpack Pioneers level 1

In his talk, Staffan will share how the food and beverage company Paulig has developed a consumer-friendly, recyclable vacuum coffee packaging that is easier to open and reclose. Paulig is one of the first companies in the world to introduce this innovation to the market, made possible through extensive research, investments and teamwork with many stakeholders. This is a successful example of making the packaging more sustainable to address consumer expectations. Paulig aims to have 100% of their packaging recyclable by the end of 2027, including the brands of Santa Maria and Risenta.

Om Paulig:
Paulig provides all things tasty: coffees, Tex Mex, World Foods, spices and snacks. The company's brands are Paulig, Santa Maria, Risenta, Poco Loco and Zanuy. Paulig’s sales amounted to approximately EUR 1.2 billion in 2023. Paulig is highly recognized as a coffee brand and won the Sustainability Brand Index for the fifth years in a row earlier this year.